Esta obra ha sido concebida por sus autoras, profesoras de Deusto Business School (DBS), como un texto básico de diseño organizativo. Su objetivo es proveer los conocimientos y habilidades necesarias para llevar a cabo el diseño de todo tipo de organizaciones.

This book was conceived by its authors –professors of Strategy at Deusto Business School (DBS), part of the University of Deusto, and members of the School of Management created by Antonio Freije– as a practical companion to the study of Strategy.

It is intended to help those students who wish to broaden their knowledge of this field by applying the concepts and techniques studied in the Strategic Analysis and Strategic Management courses to real situations faced by relevant companies of our time.

Tesla, Glencore-Xstrata, Pfizer-Biontech, Iberdrola, NH Hotels, Zodiak Aeroespace, Siemens Gamesa Renewable Energy, Gestamp, Canadian Solar, Ebro Foods, Grupo Antolín, Grifols, Tubacex, ITP Aero... Así hasta 24 casos prácticos reales de actualidad que cubren un amplio abanico de sectores de actividad y permiten estudiar cómo estas empresas han ido tejiendo su estrategia.